
“Go On The The End”
Writers, orators, and songwriters put a lot of though into their conclusions. Whether it’s a call-to-action, a final pithy remark, or a gentle fade-out, endings have the power to stick with the reader, audience and listener.
I’ve always been drawn to the way artists conclude their work (e.g. my favorite songs on most albums are the last tracks). This got me thinking: how do the writers of the world’s most published book, the Bible, end each of their books? This personal meditation expanded into a design project, which became Go On To the End — A Book of Conclusions.
In this project, I typeset the closing phrase of each of the sixty-six Bible books using typefaces, color and texture that convey the feelings of the text. Illustrative elements are minimal; I wanted this to be about the typography. While each design is unque, I challenged myself to maintain cohesive art direction by limiting the font selection and color usage.
Viewing familiar content from a different point of view, through a particular lens, or in another context can help readers make connections and form memory aids they may not have otherwise. And that’s certainly what this project did for me. Having said that, I don’t suggest any sacred meaning or hidden codes in theses verses. This is merely a design exercise; it’s a personal study and meditation project thats taken the form of a coffee table book. And I hope anyone who happens to flip through these pages enjoys every last word.





